SAMSUNG, BRUNO AVEILLAN

Bruno recently traveled to the quarries of the Czech Republic to bring an epic medieval battle into the palm of the viewer’s hand with his new campaign for the Samsung Galaxy S out of Leo Burnett, Chicago. “Epic” exhibits Bruno’s seamless blend of artistic and cutting-edge effects ultimately showing Samsung’s attempt to bring cinema quality entertainment to the palm of your hand.

See it here.

ABSOLUT VODKA, FLORIA SIGISMONDI

Floria Sigismondi helps continue Absolut's history of collaboration with emerging artists in a new campaign for ABSOLUT BLANK out of TBWA/Chiat/Day NY. 20 artists from around the globe were invited to use the brand's iconic bottle shape as a blank canvas for their creative disciplines. They all converged in Lisbon to finish their artworks and shoot a campaign that has become an art piece in itself. Floria uses her unique visual style to showcase the artists and their work - including painting, sculpture, filmmaking, light installations and murals - "It all starts with an Absolut Blank."

See it here.

NIKE INSPIRE, GERARD DE THAME

Four months after the catastrophic earthquake and tsunami hit Japan, Gerard de Thame landed in Tokyo to help bring "New Beginnings" with his latest spot for Nike out of Wieden + Kennedy / Tokyo. With parts of the country still in ruins and emotions still raw, de Thame found inspiration in the strength of the people he met and filmed. The director notes, "In people finding themselves through sport, there's the collective message of how people can pull together after tragedy." The spot uses the metaphor of sport to show how Japanese athletes of all types refuse to let their spirits be broken in the face of catastrophe.

See it here.

DR DRE AND EMINEM, ALLEN HUGHES

Director Allen Hughes lends his creative touch to the highly anticipated "I Need A Doctor." Hughes directed the latest video by veteran hip-hop artist and producer Dr. Dre and protege Eminem. The video stars the legendary rapping duo and features vocalist Skylar Grey. Hughes' superb style shines though as the video recaps Dr. Dre's career and partnership with Eminem, making it the 2nd single off Dre's much talked about and self proclaimed last solo album "Detox."

See it here.

SUPERMAN: MAN OF STEEL, ZACK SNYDER

Zack has been chosen to direct the next installment of Superman: Man of Steel for Warner Bros. and Legendary Pictures alongside producer Christopher Nolan and writer Divid S. Goyer.

AUDI, BRUNO AVEILLAN

Bruno has also recently completed an artistic and beautifully crafted spot for Audi out of Kempertrautmann in Germany for the new Audi A8 Cyprus “The Art of Progress.”

See it here.

BOARDWALK EMPIRE, MAURICE MARABLE

Continuing his long standing relationship with HBO, Maurice Marable was given access to the outstanding cast and set of the hit series "Boardwalk Empire." His latest promo for the highly anticipated 2nd season already has fans on the edge of their seat wondering what will become of Nucky Thompson's fragile prohibition empire. In addition to his HBO work, Maurice has been busy directing back to back spots with Believe which will be released in the coming month. 

See it here.

TOM FORD, BELIEVE

We are pleased to announce the video launch of Tom Ford's womenswear SS2011 fashion show.  In September Tom Ford held an intimate and exclusive gathering to present his SS2011 highly anticipated return to womanwear at his Madison Avenue boutique. He commissioned Believe Media to produce the film and collaborated with Believe director Maurice Marable and DP Zak Mulligan to capture the event. The film is being featured on the Tom Ford website in conjunction with the release of his new line. 

See it at tomford.com

GHD, FLORIA SIGISMONDI

Floria just completed a spot/short film for GHD out of RKCR/Y&R London which has received a lot of attention being featured on Creatvity-Online, SHOTS Insight section and picked as Campaign UK’s Ad of the Day. The film is a beautifully crafted piece taking on the classic Cinderella story clearly shown through Floria’s unique creative vision and set to music by LA based band Le Rev.

See it here.

WELCOME, LIONEL MOUGIN

We are happy to announce the addition of director Lionel Mougin to our roster. Hailing from Paris, Lionel has worked with brands such as Renault, Citroen, Nestle, and Puegeot. His ability to develop stories, direct talent and make automotive spots shine is exceptional. Lionel has managed to pick up various festival awards along the way for his work on commercials and short films. Keep an eye out for some new and outstanding work from Lionel.

Lionel at Believe

GUINNESS, TOMATO

Tomato completed a 20 second teaser TV spot for the release of the brands new tagline... bring it to life.

See it here.

WELCOME, ERICK IFERGAN

We are proud to welcome director Erick Ifergan to the Believe roster. A master of fine art and fashion photography, music videos, commercials and filmmaking, Erick brings an original and poignant style to a multitude of different mediums. The accomplished French filmmaker has worked on projects for the likes of Armani, Nintendo, Audi, LG, Intel, Dior, BMW and Sony. Throughout his career he has taken home awards at the D&ADs, as well as Lions at Cannes. We are happy to have him on the team.

Erick Ifergan at Believe

STORM THORGERSON GALLERY EVENT

Our longtime partner and friend Storm Thorgerson is featured in a unique exhibition uncovering some of the events, exstallations, sculptures, images, drawings, and ideas behind his 40 year career as one of the pioneers of original commercial design. This retrospective is an exhibition of Storm's most celebrated covers, and a unique insight into the otherworldly work Storm is carrying out today.

Take a look at the sleeves that helped sell the music, and hear from the man himself.

BBC INTERVIEW

stormthorgerson.com

BELIEVE IN THE SUPERBOWL

Three Believe spots have made AdAge and Creativity's list of "Top 20 Best Super Bowl Ads Ever." Both Budweiser spots "Respect" and "Replay" directed by Zack Snyder have made the cut. Also on the list is director Charles Stone III's iconic "Wassup" spot - also for Budweiser.

See Charles Stone III's award winning follow up to "Wassup"—

True Change

VERIZON, RORY KELLEHER

Rory Kelleher continues his work with Verizon and McGarry Bowen. Verizon 'Dive' further exhibits the director's ability to create a heart pounding experience with cutting edge visual FX in extreme locations. To show the capabilities of the new Verizon 4G LTE network a team of stealth agents skydive from extreme heights to deliver superior connectivity on the new 4G network.

See it here.

ON THIS EARTH A SHADOW FALLS, NICK BRANDT

Nick Brandt, known for his iconic film work with Michael Jackson as well as beautiful television commercial work, has announced an Artist's Edition of On This Earth, A Shadow Falls (Big Life Editions, 2010). This edition combines the best photos from both trade books, On This Earth (Chronicle, 2005) and A Shadow Falls (Abrams, 2009).

Beautifully printed in 15.5" L x 13.3" H format, 90 plates total. All copies will be signed.The front cover is linen with tipped-on image.

Available now.

CANNES, SONY MARILYN, MARCELO BURGOS
Marcelo Burgos was busy last week, picking up a lot of silverware to adorn his shelves. While sunbathing in Cannes, Marcelo picked up two Silver Lions and two Bronze Lions for his Sony Cybershot "Einstein" and "Marilyn" spots while his Sony Playstation "Victor" spot picked up a Silver and a Bronze. All in a day's work.

Marcelo will be available for work after he detoxes from an extraordinary champagne hangover.

Behind Marilyn Monroe's dynamite smile is a clumsy little secret. Director Marcelo Burgos shows us the very very big picture in his campaign for Sony and the brand's Cybershot panorama capabilities.

See it here.

JOHN WARWICKER, TOMATO

"You can have a stick and a bit of mud... and still make work."

Tomato Co-Founder John Warwicker discusses both method and madness in the creation of graphic riffs for the upcoming Underworld Tour. Interview courtesy of InFrame.tv.

See it here.

The Production A-List 2010

Creativity Magazine put us on their list of top production companies of the year, again! That's kinda cool. 2010 was a great year for us. We continue to expand our body of work across a diverse range of interesting projects. 2011 is starting off really well, we have some exciting work to show in this first quarter... coming soon.

NISSAN, GERARD DE THAME

To kick off the summer, Gerard de Thame travelled to South Africa to shoot "Around the World" for Nissan out of TBWA/Chiat/Day. Using the diverse locations South Africa has to offer, de Thame was able to show the new Nissan Altima's performance testing on the toughest terrain from around the world, with seamless transitions and the latest Russian arm camera technology.

SMIRNOFF, TOMATO

Tomato typography in virtual vodka. Triple distilled and beautifully reflective. Brand new spot for Smirnoff out of JWT.

See it here.

TOMATO, FUJI BIKE

Simon Taylor of Tomato has collaborated with Fuji—one of the world leaders in bicycle design and production—to create a custom, low profile, limited edition bike. "It wasn't a 'simple customization' project but a new frame built from scratch... I wanted it to look like a drawing of a bike, very pure."

— Simon Taylor.

Interview with Simon on YouTube

MARTIN GRANT, CAROLE DENIS

Carole Denis crafts a remarkably stylish and sultry spot for Martin Grant where all is not what it seems.

See it here.

WELCOME, JAKE NAVA

Jake Nava joins Believe this year. Jake is no stranger to awards and accolades having worked with everyone from Beyonce to The Rolling Stones. He has become a much sought after commercials director crafting campaigns for the likes of Armani, Rochas, HSBC, Axe, Bacardi, Revlon, Rimmel, Puma and many more.

SHANGRI-LA, BRUNO AVEILLAN

Bruno Aveillan directed the “It’s in our nature” spot for the luxury hotel chain Shangri-La out of Ogilvy which shows a lost and freezing traveler being accepted and saved by wolves as they share their warmth in a frigid landscape.

See it here.

STUDIO OF THE YEAR, TOMATO
Tomato takes home studio of the year at Grafik Design Awards.

The winners of the Grafik Design Awards were announced last week at a very exclusive ceremony at the Adam Street Members Club in London. The amount of graphic design talent gathered together in one room was mind-boggling — legends such as Wim Crouwel and Peter Saville, established studios including Pentagram, Tomato and GTF, judges Phil Baines, Sara de Bondt, Marina Willer, Emily King and Kate Moross were all in attendance.

Wim Crouwel presented the much-anticipated award for Best Studio. Tomato were the very worthy winners, with Pentagram and Praline runners-up.

TOMATO, FRANKENSTEIN / UNDERWORLD

Oscar winning director Danny Boyle reprises Frankenstein at the National Theatre in London. Danny's long history with tomato/underworld goes back to the classic film "Trainspotting". Underworld scored the music to Frankenstein with John Warwicker of tomato providing visuals for the album.